How pictures can be used in Digital Storytelling?
Getty Images and agency AlmapBBDO created a short film telling the stories behind the story of what happened on the day of the ‘Fight of the Century’; the famous boxing match between Muhammad Ali and Joe Frazier. Stories just as improbable as the result of the fight, including Frank Sinatra’s ringside presence and Frank Lucas’ grand entrance, among other famous faces. Another example of the endless possibilities of Getty Images’ editorial archive.
A great way of using pictures to create an interactive storytelling experience.